Matt Koppenheffer
Hi, I'm Matt
I build the systems and operational infrastructure that let growth-stage companies scale without breaking.
I specialize in 0→1 operational builds and strategic transformations—implementing operating systems (strategy → KPIs → dashboards), aligning cross‑functional execution, enabling international expansion, and deploying practical AI inside operations and content systems.
My Take
On AI
AI matters when it moves the business. I design hybrid human‑AI workflows that increase speed, quality, and scalability—grounded in measurable outcomes, not experimentation.
On AEO/GEO
Growth engines scale when content, SEO, and ops work as one system. I build AEO/GEO‑ready processes that connect marketing, product, and operations for durable discoverability.
On Leadership
Clear operating rhythms, aligned metrics, and ownership unlock teams. I build the systems and cadence that let talented people do their best work—across functions and markets.
Current Status
I’m available for fractional COO/Head of Operations engagements and select advisory/implementation projects in AI‑enabled operations and AEO/GEO.